ELLO is a cool new hip amazing clean ad-free social media platform that doesn’t sell your data to advertisers or something, apparently. It even has a .co domain!!!
That’s all well and good and, yes, Facebook and other social media can get a bit messy and ugly with all the adverts everywhere and ‘sponsored’ shit getting mixed in with everyone’s special statuses (stati? plural LOL) and everyone’s really important shares or really important articles and issues that we all need to read and expend vital radical energy on, but in this day and age - especially among digital natives - WHO GIVES A FUCK ABOUT ADVERTS?
THEY CAN HAVE MY DATA
I HAVE A FUCKING BLOG THAT POSTS, IN CHRONOLOGICAL ORDER, EVERY PICTURE EVER TAKEN OF ME
the point is - this is maybe advertisers’ greatest fear - WE ARE IMMUNE!
or, sort of immune
FACEBOOK KNOWS MY AGE AND SEX SO I GET ADVERTS POPPING UP AT THE SIDE TELLING ME TO DONATE MY EGGS FOR £3000 - do I do it? NO!
Obviously it’s all ideology, and this whole culture of want and desire and consuming filters into everything, BUT LIKE SOME VACCINATION THAT INFECTS YOU BEFORE YOUR BODY FIGHTS IT OFF, LEAVING YOU IMMUNE
IMMUNE!!! YOU HEAR THAT CAPITALISM? IMMUNE! IMMUNE TO THE SHITTY BULLSHIT DESIRE-WANT-LIFESTYLE-ASPIRATION EQUATIONS YOU MAKE BETWEEN BUYING PRODUCTS AND BEING HAPPY
I actually really enjoy adverts now. I enjoy analysing them. Working as a cinema usher is great because you get to watch the same ads over and over again.(obviously if you own a TV and watch Tv a lot you’d probably see the same ads over and over again, but there’s a great fallacy in the theory world or in adbusters magazine where they think that when people watch TV they just sit and watch the adverts and admire them and then go out and buy shit, but traditionally the advert break is when people get up and go to the loo or put the kettle on, and NOW people pause the TV and simply fast-forward the adverts! And even when people do watch adverts they often take the piss out them. Obviously advertising is evil and puts people at the centre of their own universe in their skull-sized kingdom, wanting only to gratify their own selfish needs because THEY SPEND ALL THEIR LIFE WORKING FOR THAT PAYCHECK AND THEY DAMN WELL HAVE THE RIGHT GO BUY WHATEVER THE FUCK [sorry for swearing in writing mum, but this degree of emphasis is required] THEY WANT even if it is some evil product that slave children have sewn together in a sweatshop somewhere far far away etc etc … shit I’ve forgotten where this sentence originally began?)
I DIGRESS!!!! … so yeah,
I watch the Volkswagen ad where the man - the ‘Father’ - is shown to be constantly compromising because he’s a dad now and he can’t be a proper man and buy nice tan brogues and go golfing with the guys and watch whatever he wants on TV and actually be there watching his team score a goal in the stadium because when he’s in the shoe shop admiring the brogues, his wife just drags him out because they’ve got what the kids need now. And when he’s watching TV, it’s actually his little girl making him watch powerpuff girls and when he’s at the football stadium he’s having to take his kid to the loo so he misses his team scoring a goal. BUT THEN, then at the end, he finally gets to be a man again (as opposed to a Father who is forever compromising) because he gets in his Volkswagen - presumably he is off to work because he is dressed in black trousers and a white shirt rather than dad jeans - and he relaxes into that black leather and he shoves the kids’ shit plastic ‘MADE IN CHINA’ toys into the glove compartment and for once he is NOT COMPROMISING. And all that work that he does to support his family and their house and their purchases is worth it, because it enables him to buy this sexy new car that makes him feel like a man again. EXCEPT IT’S JUST AN ADVERT - IN REAL LIFE IT’S JUST A FUCKING CAR!!!! HA!!!! THE JOKE IS ON YOU MATE!!!
so yes, advertising is pretty evil
Preying on masculine dad insecurity like that!
Yes, the degree to which advertising online and subtle implicit aspirational television and cinema and ideology infiltrates our consciousness and makes us sick with ourselves and desperate to fill the gap with consumer goods IS rather overwhelming
But the fact is (and this may be controversial to say, but I’M IMMUNE!!!) ANYONE WHO’S DAFT ENOUGH TO BELIEVE THAT BUYING SHIT WILL IN SOME WAY FILL THAT DEEP ABYSS OF SADNESS INSIDE ALL OF US SURE AS HELL DESERVES A LIFE OF MISERABLE MINDLESS CONSUMPTION
Of course, that’s a very simplistic view. And anyone who is reading this and thinking about it being ‘simplistic’ or ‘problematic’ is right, and should know that this blog is not a place for informed and balanced insights. It’s a place where I think aloud, and VENT! It’s a vehicle - or portal, or vessel - for me to pour out all of my confusion and anger and manic epiphany energy into some vivid vibrant CAPITAL LETTERS sweary stream of nothingness that finds its little place in this internet void. And hopefully someone who is reading it at the other end might sense the energy and raw humanness that is exorcised or expressed or channelled into this desperate, immediate piece of writing, and gain some solace from it amid their scanning and scrolling.
THIS AIN’T SOME RANDOM TOPICAL ARTICLE
IT’S A PIECE OF ME!!!! NEVER FORGET IT!!! THE INTERNET IT OURS!! OURSSSSSSSS! ours o-fucking-urs!!!!
back to ello
even the name is annoying ‘ELLO’ —- the way I hear ‘ELLO!!’ is as some casual colloquial yorkshire lazy dropping the ‘h’ HELLO, which is incongruous with its clean, minimal hip vibe.
Maybe I just wanna be invited? Maybe it is better than Facebook with it’s promoted posts and egg donors wanted ads and very.co.uk ads and Sony Experia ads and its algorythms and fomo and feel-good bullshit. But Ello is lame too. i dunno if the dudes are straight outta silicon valley but they probs are. the manifesto with its Fight Club-esque proclamation ‘You are not a product.’ (INDIVIDUALISM!!! actually, fight club would say you are the all singing all dancing crap of the earth and no one gives a shit about your shitty data)
errr, yeah u r tho
everyone is a product of their environment. ‘You are not a product’ is a profound vacuity. But again, its appeal to our ego, as if we’re so special and our data is so precious that we should wanna be part of a social media network that doesn’t sell our data to advertisers that then use it to advertise shit to us IN ADVERTS THAT, BTW, MOST OF US ARE VERY GOOD AT IGNORING
(^^hehe, all the facebook ads i totally ignore all the time)
That’s the thing advertisers. And all propaganda, news, ideology. The crack is, people are wising up to it. The discriminatory faculties of the human mind are adapting to advertising and biased news and all this bullshit that people in previous generations might have just absorbed along with the TV that they were watching or articles they were reading. Obviously it’s not everyone, but I can’t help but thinking about how everyone knows the BBC are biased wankers, or how everyone young knows this, and how loads of people don’t even have TVs any more because they just watch what they want on the internet and look at blogs or newspaper websites for news, and on newspaper websites you get comments that rip the shit out of the articles so there’s always more of a dialogue there. I can’t help but hope that this means that the human mind is becoming immune to the bullshit ideology we live within, and that people have the agency to extract what they want from facebook or entertainment or media whilst ignoring all the peripheral crap.
WE WILL DISTINGUISH BETWEEN WHAT IS BULLSHIT AND WHAT IS WORTH OUR TIME
Of course, time is crucial here. One of the lamest things about social media is endless scrolling —- that is, whiling away minutes or hours pressing the down arrow scanning the source (the social media feed) for something of interest. Scanning to make sure you have seen everything, because one of the greatest things this EVERYTHING EVERYWHERE digital immersion gives us is FOMO - fear of missing out. And I can’t see how Ello will be any different? Surely it is still just an eternal news-feed, albeit full of cool and interesting people offering unique insights and updating everyone or enlightening everyone with their amazing magpie-esque findings and links. It will still be a fomo down-scrolling dystopia. THE SOURCE!!!
love and kindness prevails
We’re living in a right funny-ole-time now, it’s a transition really. Things are mighty bad politically, and the evils of consumption and individualism stretch way beyond our individual purchases and have repercussions - often fatal - all over the world. Oil in the middle east, neo-colonialism in the form of wars against the bad-guy terrorists that the West basically created and funded to fight other bad guys that were fighting and messing around and it was making the price of oil rise and getting people all pissed off. The world is suffering because of greed and over-consumption and short-term profit-driven crap. But it can’t go on forever, it literally can’t. Some day in the not-too-distant future, there’s going to be a radical shift - whether it’s because some physical tangible material structure collapses, or whether the sea rises and London is underwater and Westminster and parliament and the city are literally underwater - something is going to change.
i’m tired now and am aware that crucially, this rant needs rounding off. It needs concluding, I need to reiterate my points in a succinct, summarising manner.
EXCEPT THIS AIN’T NO TOPICAL ARTICLE SO I CAN JUST STOP HERE! HEHEHE
Castle in the sky … #Edinburgh #fog
Wow I just got instagram on my shit new budget smartphone that talktalk sent me by accideny despite them cancelling my phone contract so here goes this is the most cliche instagrammy photo I could compose from where I’m sitting it was fun adjusting all the settings to make it look infinitely cooler than it does irl #borisgroys #sherryturkle #sharethereforeiam #etc x
wankenstein / shankenstein / spankenstein / blankenstein / thankenstein
I am distressed by my own lack of online activity. That is, besides my creepy birth - now(maybe) photo blog, but the posts for that are queued so I’m not actually doing anything. Maybe not distressed, because I don’t actually care that I haven’t been doing much in the way of angsty blog writing or non-videos, I’m ‘incubating’. I’ve actually been keeping a personal (i.e, non-online) diary, or doing various bits of writing on actual paper that I will some day edit … some day. Got a shit load of video footage too from the summer.
I have a wheezy cough. I think it might be pneumonia or something (I’m a bit hyperchondriacy … just saying) because my lungs have never felt this bad before. My glands are hella swelly! It’s shit being ill, but I like snorting olbas oil and resting and treating myself to brandy honey lemon remedies. License to chill, fo sho.
I am re-reading Lolita. WHY IS NABOKOV SO GOOD? The prose is just so rich and effortless and floaty and funny and tragic that I just want to eat it or something but I can’t,
It is becoming evident that this is a non-post, actually. Maybe now I’m old and graduated and living in the real-world my creativity has just dried up and I’m just a phoney and should give up. No, I don’t think that’s the case. I’ll be bouncing off the walls tomorrow in excitement about some creative idea. The other week I wrote a song and it was so euphoric that I had to pause to go on the trampoline to bounce the manic energy off. Then I had to lie down.
I want to visit Madeira because it’s spring all year round and is lush and mountainous.
So that’s a list of thoughts, musings without much substance or purpose or linearity. But I just felt that little … niggle … something was telling me to pour it out into the online abyss.This all started with a plankenstein! Every time I drop something or spill something I mutter ‘wankenstein’ to myself, it makes me chuckle. Chuckle is a nice nostalgic word. Apparently no one British uses the word ‘marvellous’ any more and everyone says ‘awesome’ instead! Isn’t that marvellous? Not sure anyone other than the upper classes even said marvellous? The word doesn’t sound quite right in a regional scum drawl … *SPLENDID* lemsip!! get me a lemsip!! ow ow ow wheezey chest go away (Wankenstein!!) sweet dreams x
art grad with bare mad skillz lookin 4 oppz #hireme
mefrombirth.tumblr.com » daily photo, chronological order, birth to who knows when
current procrastination project (as in, not making much ‘new art’ [well i am it’s more just that i have too much footage/material and am in incubation stage] just arranging image archive that has formed itself over the years without me really doing anything)
ain’t no high that beats that ‘putting down those first few ‘sketch’ tracks on a song that’s been festering in your head for a mighty long time’ high. creating music is back at the top of my hierarchy of thrills (for now, peaks and troughs …)
now I’m going to float away with those sickly cloying major to minors on a tide of abrasive synth as little glockenspiely fishies nibble my elbows
i’ve had a funny ole time
but the lad’s back tomorrow
so everything’s fine
i’ve been keepin right busy
i’ve been doin a lot
i’ve avoided my flat
i’ve been stayin well shot
i fell for a barman
who looked kinda like my man
but I was just wantin
a way to pass time
he might have had mystery
but we ant got the ‘istory
so he can fuck off
he’s got nothin on dear D
it’s been good overall
been avin a ball
i suppressed all the pining
instead i stood tall
workin and dancin
i’ve been gallavanting
but i’m gettin right tired
now i need some romancing
it’s been 4½ years
since we became dears
here’s to the next lot
cheers cheers cheers